It’s All About T.I.M.E.
Four Basic Principles to Optimize your Experiential Marketing Programs Successful experiential marketing programs [...]
August 2016
June 2016
Feeding Your Funnel or Filling the Bucket?
How to Get More From Event-Based Data Capture For many experiential marketing campaigns, [...]
BUILDING A TEAM FOR SUCCESS
Now that the dust has settled from the 2016 NFL Draft – and [...]
May 2016
Trends from 2016 Digital Summit Atlanta
Last week we attended the Digital Summit and as was the case last [...]
What Experiential Marketers Think While Waiting in Line
Long lines are in our summer forecast – and not just at the [...]
Caps, Gowns and Experiential Marketing
We marketers know when being marketed to. At my daughter’s HS graduation, I was [...]
April 2015
Experiential Measurement
We’ve all hear the expression: “Measure twice and cut once.” Whether building basement shelves or a better mousetrap for a brand, the same adage holds true. Measuring from more than one angle is just smart and can build valuable perspective into true performance.
September 2014
Checklist. Check.
From shopping trips to business development, having a list is a tactic that always proves its worth when important details are to be kept top of mind.
June 2014
Can Your Event Marketing Investment Stand the Test of T.I.M.E.?
Interested in optimizing your event investment? Next Marketing has produced a white paper with Event Marketer that offers valuable perspective into your boosting event ROI.
May 2014
Next Wins Ex Award
Next Marketing is the proud recipient of the 2014 Ex Award for “Best Mobile Marketing Program” for the management and operation of the Technoliner as part of CDW’s “Winning on the Road” campaign.