ORCHESTRATING IMPACT WITH THE
ULTIMATE TECHNOLOGY VEHICLE

Enabling CDW to win on the road with a mobile vehicle outfitted to conduct and build business.

WINNING ON THE ROAD WITH CDW

When you set out to be the world’s leading IT Solutions provider, you not only need a showcase of your stellar technology, engineering and customer service, you need a way to engage and excite your audience to get on board. Not just once, but again and again.​

Built by West Coast Customs, CDW’s 48 foot Technoliner is THE “Ultimate Technology Vehicle”, fitted with everything sales teams need to do business and win business on the road. It’s also a first-class entertainment machine hosting OEM partners, customers and prospects at trade shows, sporting events and sales demos across the country

200EVENTS
600EVENT DAYS
13,000+OPPORTUNITIES

STATES VISITED

A 6-year partnership that continues to innovate!

1500%
INCREASE IN LEADS
PER TRADE SHOW

EVOLVING THE BRAND EXPERIENCE.

We took CDW’s most dynamic brand building asset and ​turned it into more than just a rolling technology showcase. ​With Next at its helm, the Technoliner became a highly trackable, ​lead generating, real life mobile laboratory of IT experiences. ​We geeked out and fitted the bus with end-to-end customer data inputs​ and experience tracking, gaming consoles and StadiumVision exterior LED​ monitors. But that’s not all. We’ve evolved the experience to showcase CDW’s​ most cutting edge solutions year after year, demonstrating the knowledge and​ technology it takes to deliver on CDW’s positioning as an orchestrator of leading-​edge IT solutions